Navigating global business :

Ronen, Simcha, 1935-

Navigating global business : a cultural compass Simcha (Simi) Ronen and Oded Shenkar - Cambridge : Cambridge University Press, c2017. - xxiv, 368 p. : ill. ; 25 cm.

Includes bibliographical references and index.

This book integrates and synthesizes all available country cluster studies into a nested, meta-structure accompanied by Eco-cultural correlates that distinguish amongst clusters.

9781107090613 (hbk : alk. paper) 9781107462762

2017012401


International business enterprises--Management
Management--Cross-cultural studies

658.049 RO NA