Buderi, Robert.
Guanxi : (The art of relationships) : Microsoft, China, and Bill Gates's plan to win the road ahead / Robert Buderi and Gregory T. Huang. - New York : Simon & Schuster, c2006. - x, 306 p. : ill ; 24 cm.
Includes index.
Contents: Beast from the East (November 8-11, 2004) -- The Bell Labs of China (Fall 1997-November 1998) -- From Beijing to Bill G. (November 1998- October 1999) -- Microsoft's Chinese heart (November 1999-August 2000) -- Ya-Qin Dynasty (August 2000-July 2001) -- The Great Wall and other Microsoft inventions (October 2001-January 2004) -- Microsoft made in China (November 2002-November 2004) -- The curious inventions of Jian Wang (September 1999-June 2005) -- Search war (March 2003-March 2005) -- The further adventures of one-handed Jordan and Mr. Magneto (March-May 2005) --Battle over Kai-Fu Lee (August 2000- September 2005) -- How to make it in China (Summer and Fall 2005).
Describes the creation of Microsoft's research laboratory in China, Microsoft Research Asia (MSRA), and explores Microsoft's relationship building in the country, focusing on a year of work to develop tools to compete with Google, Sony, and Nokia.
9780743273220 0743273222
2006042253
Computer software industry--Management--United States--Case studies.
Computer software industry--Management--United States--Case studies.
338.8/8710040951
Guanxi : (The art of relationships) : Microsoft, China, and Bill Gates's plan to win the road ahead / Robert Buderi and Gregory T. Huang. - New York : Simon & Schuster, c2006. - x, 306 p. : ill ; 24 cm.
Includes index.
Contents: Beast from the East (November 8-11, 2004) -- The Bell Labs of China (Fall 1997-November 1998) -- From Beijing to Bill G. (November 1998- October 1999) -- Microsoft's Chinese heart (November 1999-August 2000) -- Ya-Qin Dynasty (August 2000-July 2001) -- The Great Wall and other Microsoft inventions (October 2001-January 2004) -- Microsoft made in China (November 2002-November 2004) -- The curious inventions of Jian Wang (September 1999-June 2005) -- Search war (March 2003-March 2005) -- The further adventures of one-handed Jordan and Mr. Magneto (March-May 2005) --Battle over Kai-Fu Lee (August 2000- September 2005) -- How to make it in China (Summer and Fall 2005).
Describes the creation of Microsoft's research laboratory in China, Microsoft Research Asia (MSRA), and explores Microsoft's relationship building in the country, focusing on a year of work to develop tools to compete with Google, Sony, and Nokia.
9780743273220 0743273222
2006042253
Computer software industry--Management--United States--Case studies.
Computer software industry--Management--United States--Case studies.
338.8/8710040951