Zimmerer, Thomas.
Essentials of entrepreneurship and small business management / Thomas W. Zimmerer, Norman M. Scarborough, with Doug Wilson. - 5th ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008. - xvi, 728 p. : ill. (chiefly col ; 28 cm.
Provides an overview of entrepreneurship and small business management, discussing designing a business model, forms of ownership, franchising, building a business plan, marketing, managing cash flow, sources of financing, and other related topics.
9780132294386 (pbk.) 0132294389 (pbk.)
2006102375
Small business--Management.
New business enterprises--Management.
Small business--Management.
New business enterprises--Management.
658.02/2
Essentials of entrepreneurship and small business management / Thomas W. Zimmerer, Norman M. Scarborough, with Doug Wilson. - 5th ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008. - xvi, 728 p. : ill. (chiefly col ; 28 cm.
Provides an overview of entrepreneurship and small business management, discussing designing a business model, forms of ownership, franchising, building a business plan, marketing, managing cash flow, sources of financing, and other related topics.
9780132294386 (pbk.) 0132294389 (pbk.)
2006102375
Small business--Management.
New business enterprises--Management.
Small business--Management.
New business enterprises--Management.
658.02/2