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Solomon, Michael R.

Marketing : real people, real choices / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart. - 5th ed. - Upper Saddle River, NJ : Pearson Education, 2007. - p. cm.

Includes bibliographical references and index.

ISBN: 0132299208 (alk. paper)

LCCN: 2006031160

Subjects--Topical Terms:
Marketing--Vocational guidance.

LC Class. No.: HF5415.35 / .S65 2007

Dewey Class. No.: 658.80023/73