Cordell, Andrea, 1965-

The category management handbook / Andrea Cordell and Ian Thompson - London : Routledge, c2018. - xix, 190 p. : ill. ; 24 cm.



Stage 1: Initiation -- Project charter -- Category hierarchy -- Team charter -- Raci -- Stakeholder management -- Communication plan -- Risk register -- Stage 2: research -- Business requirements (raqsci) -- Category profile -- Data gathering -- Key supplier profile -- Day one analysis -- Situational analysis (STP) -- PPCA -- Stage 3: Analysis -- Swot -- Steeple -- Competition analysis: porter's 5 forces -- Supply & value chain analysis -- Kraljic -- Supplier preferencing -- Stage 4: strategy -- Dutch windmill -- Sourcing strategy wheel -- Power/dependency profiling -- Opportunity analysis and quick wins -- Option appraisal -- Category plan -- Stage 5: Implementation -- Action planning -- Implementing change -- Project management -- Benefits realisation -- Continuous improvement and review -- Supplier development & SRM -- Post-project review -- Templates -- References & index.

9780815375531 (hardback : alk. paper) 9780815375517 (pbk. : alk. paper)

2017053080


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