Stickdorn, Marc
This is service design thinking : basics, tools, cases / Marc Stickdorn, Jakob Schneider - Hoboken, N.J. : Wiley, c2011. - 373 p. : ill. (some col.) ; 24 cm.
Originally published: Amsterdam: BIS, 2010.
Introduction -- What is service design? -- Who are these service designers? -- How does service design work? -- What are the tools of service design? -- Applied service design -- Deep service design thinking.
9781118156308 (pbk.) 1118156307
Service industries--Management
658 ST SE
This is service design thinking : basics, tools, cases / Marc Stickdorn, Jakob Schneider - Hoboken, N.J. : Wiley, c2011. - 373 p. : ill. (some col.) ; 24 cm.
Originally published: Amsterdam: BIS, 2010.
Introduction -- What is service design? -- Who are these service designers? -- How does service design work? -- What are the tools of service design? -- Applied service design -- Deep service design thinking.
9781118156308 (pbk.) 1118156307
Service industries--Management
658 ST SE