Wagen, Lynn van der

Event Management : for tourism, cultural, business and sport Lynn van der Wagen, Lauren White - Melbourne : Cengage, c2018. - xviii, 521 p. : col. ill. ; 26 cm.

Prepublication record (machine generated from publisher information) Includes bibliographical references and index.



Prelims; Half title; Title; Imprint; Brief Contents; Conents; Guide to the text; Guide to the online resources; Preface; Part 1: Event services; Chapter 1: Source and use information on the events industry; Introduction; Source and interpret relevant industry information; Source and use compliance information; Source and use information on events technology; Update personal and organisational knowledge of the events industry; Chapter 2: Enhance customer service experiences; Introduction; Provide a quality service experience; Proactively respond to difficult service situations Resolve customer complaintsDevelop customer relationships; Chapter 3: Coordinate on-site event registrations; Introduction; Prepare on-site registration materials; Set up registration area; Process on-site registrations; Part 2: Event Planning; Chapter 4: Manage projects; Introduction; DefinE project scope; Develop project plan; Administer and monitor project; Evaluate project; Chapter 5: Develop conference programs; Introduction; Establish program requirements; Design conference programs; Finalise program details; Chapter 6: Manage event staging components; Introduction Analyse stepping requirementsSource and organize staging contractors; Monitor staging preparations; Evaluate staging components; Part 3: Event Coordination; Chapter 7: Establish and conduct business relationships; Introduction; Build business relationships; Conduct negotiations; Make formal business agreements; Foster and maintain business relationships; Chapter 8: Manage finances within a budget; Introduction; What is budgeting?; Allocate budget resources; Monitor financial activities against budget; Identify and evaluate options for improved budget performance Complete financial and statistical reportsPart 4: On-Site Operations; Chapter 9: Identify hazards, assess and control safety risks; Introduction; Workplace health and safety; Identify hazards; Assess the safety risk associated with hazards; Eliminate or control the risk; Chapter 10: Monitor work operations; Introduction; Monitor and improve work place operations; Plan and organise workflow; Monitor and support team members; Solve problems and make decisions; Chapter 11: Lead and manage people; Introduction; Model high standards of performance and behavior Develop team commitment and cooperationManage team performance; Chapter 12: Manage on-site event operations; Introduction; Finalise event preparations; Oversee event set-up; Monitor event operation; Oversee event breakdown; Evaluate operational success of the event; Chapter 13: Plan in-house events or functions; Introduction; Liaise with event customer to satisfy service expectations; Prepare and confirm event proposal; Coordinate event services; Finalise event and evaluate operational success; Part 5: Event Concepts and Bids; Chapter 14: Develop event concepts; Introduction.

9780170394451


Event management
Tourism

338.4779 WA EV

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