Baines, Paul
Marketing Paul Baines, Chris Fill, Sara Rosengren, Paolo Antonetti - 5th ed. - Oxford : Oxford University Press, 2019. - xxxiv, 738 p. : col. ill. 27 cm
Previous edition: 2017.
9780198809999
Marketing
Marketing--Management
658.8 BA MA
Marketing Paul Baines, Chris Fill, Sara Rosengren, Paolo Antonetti - 5th ed. - Oxford : Oxford University Press, 2019. - xxxiv, 738 p. : col. ill. 27 cm
Previous edition: 2017.
9780198809999
Marketing
Marketing--Management
658.8 BA MA