Baltzan, Paige

Business driven technology Paige Baltzan - 8th ed. - Boston : McGraw-Hill Irwin, c2023. - various paging : col. ill. ; 26 cm.

Unit One: Achieving Business Success1: Business Driven Technology2: Identifying Competitive Advantages3: Strategic Initiatives for Implementing Competitive Advantages4: Measuring the Success of Strategic Initiatives5: Organizational Structures That Support Strategic InitiativesUnit Two: Exploring Business Intelligence6: Valuing and Storing Organizational Information-Databases7: Accessing Organizational Information-Data Warehouses8: Understanding Big Data and Its Impact on BusinessUnit Three: Streamlining Business Operations9: Enabling the Organization-Decision Making10: Extending the Organization-Supply Chain Management11: Building a Customer-Centric Organization-Customer Relationship Management12: Integrating the Organization from End to End-Enterprise Resource PlanningUnit Four: Building Innovation13: Creating Innovative Organizations14: Ebusiness15: Creating Collaborative Partnerships16: Integrating Wireless Technology in BusinessUnit Five: Transforming Organizations17: Developing Software to Streamline Operations18: Methodologies for Supporting Agile Organizations19: Managing Organizational ProjectsBusiness Plug-InsB1: Business BasicsB2: Business ProcessB3: Hardware and Software BasicsB4: MIS InfrastructuresB5: Networks and TelecommunicationsB6: Information SecurityB7: EthicsB8: Operations ManagementB9: Sustainable MIS InfrastructuresB10: Business IntelligenceB11: Global Information SystemsB12: Global TrendsTechnology Plug-Ins (Connect only)T1: Personal Productivity Using IT T2: Basic Skills Using Excel T3: Problem Solving Using Excel T4: Decision Making Using ExcelT5: Designing Database ApplicationsT6: Basic Skills Using AccessT7: Problem Solving Using Access T8: Decision Making Using Access T9: Designing Web Pages T10: Creating Web Pages Using HTML T11: Creating Web Pages Using DreamweaverT12: Creating Gantt Charts with Excel and Microsoft Project

Plug-ins are fully developed modules of text that include student learning outcomes, case studies, business vignettes, and end-of-chapter material. This book covers essential concepts and topics in the five core units, while providing additional in-depth coverage in the business and the technology plug-ins.

9781264750184 9781264742394 9781264136827

2016038028


Information technology--Management
Management information systems
Information resources management
Industrial management--Technological innovations

658.4038 BA BU

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