Tidd, Joseph, 1960-
Managing innovation : integrating technological, market, and organizational change / Joe Tidd and John Bessant. - 4th ed. - Hoboken, NJ : Wiley, c2009. - p. cm.
Includes bibliographical references and index.
Innovation : what it is and why it matters -- Innovation as a core business process -- Building the innovative organization -- Developing an innovation strategy -- Sources of innovation -- Innovation networks -- Decision making under uncertainty -- Building the innovation case -- Creating new products and services -- Exploiting new ventures -- Capturing the benefits of innovation -- Capturing learning from innovation.
9780470998106 (pbk. : alk. paper)
2008052045
Technological innovations--Management.
Industrial management.
Organizational change.
HD45 / .T534 2009
658.5/14
Managing innovation : integrating technological, market, and organizational change / Joe Tidd and John Bessant. - 4th ed. - Hoboken, NJ : Wiley, c2009. - p. cm.
Includes bibliographical references and index.
Innovation : what it is and why it matters -- Innovation as a core business process -- Building the innovative organization -- Developing an innovation strategy -- Sources of innovation -- Innovation networks -- Decision making under uncertainty -- Building the innovation case -- Creating new products and services -- Exploiting new ventures -- Capturing the benefits of innovation -- Capturing learning from innovation.
9780470998106 (pbk. : alk. paper)
2008052045
Technological innovations--Management.
Industrial management.
Organizational change.
HD45 / .T534 2009
658.5/14