Marcus, Alfred Allen, 1950-
Management strategy : achieving sustained competitive advantage / Alfred A. Marcus. - 2nd ed. - New York : McGraw-Hill/Irwin, c2011. - xxi, 231 p. : ill ; 24 cm.
Includes bibliographical references and index.
9780078137129 (alk. paper) 0078137128 (alk. paper)
2009038447
Strategic planning.
Management.
Competition.
HD30.28 / .M3527 2011
658.4/012
Management strategy : achieving sustained competitive advantage / Alfred A. Marcus. - 2nd ed. - New York : McGraw-Hill/Irwin, c2011. - xxi, 231 p. : ill ; 24 cm.
Includes bibliographical references and index.
9780078137129 (alk. paper) 0078137128 (alk. paper)
2009038447
Strategic planning.
Management.
Competition.
HD30.28 / .M3527 2011
658.4/012