Shermer, Michael.
The mind of the market : compassionate apes, competitive humans, and other tales from evolutionary economics / Michael Shermer. - 1st ed. - New York : Times Books, 2008. - xxiv, 308 p ; 25 cm.
Prologue: Economics for everyone -- The great leap forward -- Our folk economics -- Bottom-up capitalism -- Of pandas, products, and people -- Minding our money -- The extinction of homo economicus -- The value of virtue -- Why money can't buy you happiness -- Trust with credit verification -- The science of good rules -- Don't be evil -- Free to choose -- Epilogue: To open the world.
Investigates the links between evolution and economic behavior, drawing on the field of neuroeconomics to discover what brain scans reveal about decision making processes when it comes to buying, selling, and engaging in other transactions with financial implications.
9780805078329 (alk. paper) 0805078320 (alk. paper)
2007022784
Evolutionary economics.
Economics--Psychological aspects.
Economics.
Economics--Psychological aspects.
330.1
The mind of the market : compassionate apes, competitive humans, and other tales from evolutionary economics / Michael Shermer. - 1st ed. - New York : Times Books, 2008. - xxiv, 308 p ; 25 cm.
Prologue: Economics for everyone -- The great leap forward -- Our folk economics -- Bottom-up capitalism -- Of pandas, products, and people -- Minding our money -- The extinction of homo economicus -- The value of virtue -- Why money can't buy you happiness -- Trust with credit verification -- The science of good rules -- Don't be evil -- Free to choose -- Epilogue: To open the world.
Investigates the links between evolution and economic behavior, drawing on the field of neuroeconomics to discover what brain scans reveal about decision making processes when it comes to buying, selling, and engaging in other transactions with financial implications.
9780805078329 (alk. paper) 0805078320 (alk. paper)
2007022784
Evolutionary economics.
Economics--Psychological aspects.
Economics.
Economics--Psychological aspects.
330.1