Kotler, Philip.
Marketing management / Philip Kotler, Kevin Keller. - Twelfth ed. - Upper Saddle River, NJ : Pearson Prentice Hall, c2006. - xxxix, 733 [45] p. : col. ill ; 28 cm.
Includes bibliographical references and index.
0131457578
2004029595
Marketing--Management.
HF5415.13 / .K64 2006
658.8
Marketing management / Philip Kotler, Kevin Keller. - Twelfth ed. - Upper Saddle River, NJ : Pearson Prentice Hall, c2006. - xxxix, 733 [45] p. : col. ill ; 28 cm.
Includes bibliographical references and index.
0131457578
2004029595
Marketing--Management.
HF5415.13 / .K64 2006
658.8