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Crandall, Rick.

Marketing your services : for people who hate to sell / Rick Crandall. - Expanded and updated ed. - Chicago, Ill. : McGraw-Hill, c2003. - xiii, 382 p. : ill ; 26 cm.

Previously published: Chicago : Contemporary Books, 1996.

Includes bibliographical references and index.

ISBN: 0071398716 (alk. paper)

LCCN: 2002070986

Subjects--Topical Terms:
Service industries--Marketing.

LC Class. No.: HD9980.5 / .C73 2003

Dewey Class. No.: 658.8