Kotler, Philip, 1931-
Marketing / Philip Kotler ... [et al]. - 6th ed. - Frenchs Forest, N.S.W. : Pearson/Prentice Hall, 2004. - xxxi, 944 p. : col. ill ; 24 cm.
Includes index.
1741031591 A$95.41
Marketing--Management.--Australia
Marketing--Management.--New Zealand
Marketing / Philip Kotler ... [et al]. - 6th ed. - Frenchs Forest, N.S.W. : Pearson/Prentice Hall, 2004. - xxxi, 944 p. : col. ill ; 24 cm.
Includes index.
1741031591 A$95.41
Marketing--Management.--Australia
Marketing--Management.--New Zealand