| 000 -LEADER |
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| fixed length control field |
00837cam a2200265u 4500 |
| PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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| fixed length control field |
ta |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
080108s2004 ||||||||||||||||||||eng|u |
| INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
1886481075 |
| DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20170126094830.0 |
| CONTROL NUMBER |
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| control field |
30056 |
| CONTROL NUMBER IDENTIFIER |
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| control field |
UOWD |
| MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Levinson, Jay Conrad. |
| TITLE STATEMENT |
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| Title |
Guerrilla retailing : |
| Remainder of title |
unconventional ways to make big profits from your retail business / |
| Statement of responsibility, etc |
Jay Conrad Levinson. |
| VARYING FORM OF TITLE |
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| Title proper/short title |
Guerilla retailing : unconventional ways to make big profits from your retail business |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
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| Place of publication, distribution, etc |
Boston : |
| Name of publisher, distributor, etc |
Houghton Mifflin, |
| Date of publication, distribution, etc |
2004. |
| PHYSICAL DESCRIPTION |
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| Extent |
xii, 400 p. :. |
| SERIES STATEMENT/ADDED ENTRY--TITLE |
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| Title |
Guerrilla Marketing Series |
| GENERAL NOTE |
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| General note |
Includes bibliographical references. |
| STUDY PROGRAM INFORMATION NOTE |
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| Program name |
MARK997 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Small business |
| General subdivision |
Management. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Retailing. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Marketing. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Advertising. |
| ADDED ENTRY ELEMENTS (KOHA) |
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| Koha item type |
REGULAR |