Internet marketing : (Record no. 1252)

000 -LEADER
fixed length control field 00811cam a22002774a 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 020509s2003 nyua b 001 0 eng
LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2002066303
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273658832 (pbk.)
CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
AUTHENTICATION CODE
Authentication code pcc
LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1265
Item number .I57 2003
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/4
Edition number 21
DATE AND TIME OF LATEST TRANSACTION
control field 20170126093140.0
CONTROL NUMBER
control field 18743
CONTROL NUMBER IDENTIFIER
control field UOWD
TITLE STATEMENT
Title Internet marketing :
Remainder of title strategy, implementation, and practice /
Statement of responsibility, etc Dave Chaffey ... [et al.].
EDITION STATEMENT
Edition statement 2nd ed.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc Prentice Hall/Financial Times,
Date of publication, distribution, etc 2003.
PHYSICAL DESCRIPTION
Extent xxiv, 484 p. :
Other physical details col. ill ;
Dimensions 27 cm.
BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
STUDY PROGRAM INFORMATION NOTE
Program name MARK301
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet marketing.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet.
ADDED ENTRY--PERSONAL NAME
Personal name Chaffey, Dave,
Dates associated with a name 1963-
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2004-07-26 AMAUK 658.84 CH IN T0022924 2017-01-26 94.95 2017-01-26 REGULAR
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2004-07-26 AMAUK 658.84 CH IN T0022925 2017-01-26 94.95 2017-01-26 REGULAR

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