Economics of strategy / (Record no. 14040)

MARC details
000 -LEADER
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PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
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FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090913s2010 ||||||||||||||||||||eng|u
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470484838
DATE AND TIME OF LATEST TRANSACTION
control field 20170126095111.0
CONTROL NUMBER
control field 32037
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Besanko, David,
Dates associated with a name 1955-
TITLE STATEMENT
Title Economics of strategy /
Statement of responsibility, etc. David Besanko, et. al...
EDITION STATEMENT
Edition statement 5th ed.
PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hoboken, N.J. :
Name of publisher, distributor, etc. J. Wiley & Sons,
Date of publication, distribution, etc. c2010.
PHYSICAL DESCRIPTION
Extent xxv, 593 p. :
Other physical details ill ;
Dimensions 26 cm.
GENERAL NOTE
General note Includes bibliographical references and indexes.
STUDY PROGRAM INFORMATION NOTE
Program name MGMT218
SUMMARY, ETC.
Summary, etc. In today's global recession, strong management of firms and organizations are of the utmost importance. Best-selling Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Bringing economic theory and strategic analysis to life in an engaging and uniquely modern way, Besanko et al. have collaborated for over 15 years to build an introductory business course that combines basic concepts from economic theory of the firm and industrial organization with ideas from modern strategy literature.The newly revised 5 th edition offers more real-world applications to make materials studied in undergraduate Managerial Economics, Business Strategy, and Industrial Organization courses relevant. Armed with general principles, today's students-tomorrow's future managers-will be prepared to adjust their firms' business strategies to the demands of the ever-changing environment.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic planning
General subdivision Economic aspects.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Managerial economics.
ADDED ENTRY--PERSONAL NAME
Personal name Dranove, Davis.
ADDED ENTRY--PERSONAL NAME
Personal name Shanley, Mark (Mark T.)
ADDED ENTRY--PERSONAL NAME
Personal name Schaefer, Scott.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Date last seen Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price
26/01/2017 658.4012 BE EC T0024244 44.41 26/01/2017 REGULAR   Dewey Decimal Classification       University of Wollongong in Dubai University of Wollongong in Dubai Main Collection 02/03/2014 AMAUK 44.41
26/01/2017 658.4012 BE EC T0037522 39.89 26/01/2017 REGULAR   Dewey Decimal Classification       University of Wollongong in Dubai University of Wollongong in Dubai Main Collection 13/09/2009 AMAUK 39.89