| 000 -LEADER |
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| fixed length control field |
00597cam a2200217u 4500 |
| PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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| fixed length control field |
ta |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
091018s2008 ||||||||||||||||||||eng|u |
| INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9780970709929 |
| DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20170126095116.0 |
| CONTROL NUMBER |
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| control field |
32095 |
| CONTROL NUMBER IDENTIFIER |
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| control field |
UOWD |
| TITLE STATEMENT |
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| Title |
The power of marketing at-retail / |
| Statement of responsibility, etc |
Edited by Robert Liljenwall. |
| EDITION STATEMENT |
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| Edition statement |
Rev. 3rd ed. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
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| Name of publisher, distributor, etc |
POPAI, |
| Place of publication, distribution, etc |
Alexandria, |
| Date of publication, distribution, etc |
c2008. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
272 p. : |
| Other physical details |
ill., + 1 x CD-ROM ; |
| Dimensions |
27 cm. |
| GENERAL NOTE |
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| General note |
+ 1 x CD-ROM. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Retail marketing. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Marketing management. |
| ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Liljenwall, Robert, |
| Relator term |
Editor. |
| ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
REGULAR |