| 000 -LEADER |
|---|
| fixed length control field |
00636cam a2200217u 4500 |
| PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
|---|
| fixed length control field |
ta |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
100527s2010 ||||||||||||||||||||eng|u |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780470819654 |
| DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20170126095200.0 |
| CONTROL NUMBER |
|---|
| control field |
32666 |
| CONTROL NUMBER IDENTIFIER |
|---|
| control field |
UOWD |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Elliott, Greg. |
| TITLE STATEMENT |
|---|
| Title |
Marketing / |
| Statement of responsibility, etc |
Greg Elliott, Sharyn Rundle-Thiele, David Waller. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Milton, Qld. : |
| Name of publisher, distributor, etc |
John Wiley & Sons Australia, |
| Date of publication, distribution, etc |
c2010. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
xxx, 544 : |
| Other physical details |
ill. (chiefly col ; |
| Dimensions |
26 cm. |
| GENERAL NOTE |
|---|
| General note |
Includes bibliographical references and index. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing. |
| ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Rundle-Thiele, Sharyn. |
| ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Waller, David. |
| ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
REGULAR |