000 -LEADER |
fixed length control field |
00780cam a2200241u 4500 |
PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
fixed length control field |
ta |
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
101125s2010 ||||||||||||||||||||eng|u |
DATE AND TIME OF LATEST TRANSACTION |
control field |
20170126095237.0 |
CONTROL NUMBER |
control field |
33138 |
CONTROL NUMBER IDENTIFIER |
control field |
UOWD |
TITLE STATEMENT |
Title |
Social media integration success stories : |
Remainder of title |
how 10 companies are combining social media with traditional marketing tactics to form a powerful new kind of marketing mix / |
Statement of responsibility, etc |
Kimberly Smith. |
VARYING FORM OF TITLE |
Title proper/short title |
Social media |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
US : |
Name of publisher, distributor, etc |
Marketingprofs, |
Date of publication, distribution, etc |
c2010. |
PHYSICAL DESCRIPTION |
Extent |
26 p. : |
Other physical details |
col.ill ; |
Dimensions |
29 cm. |
SERIES STATEMENT/ADDED ENTRY--TITLE |
Title |
Case study collection |
STUDY PROGRAM INFORMATION NOTE |
Program name |
MARK922 MMC928 |
SUBJECT ADDED ENTRY--PERSONAL NAME |
Personal name |
Social marketing. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Social networks. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Social media |
General subdivision |
Economic aspects. |
ADDED ENTRY--PERSONAL NAME |
Personal name |
Smith, Kimberly. |
ADDED ENTRY--CORPORATE NAME |
Corporate name or jurisdiction name as entry element |
MarketingProfs |
ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
REGULAR |