The social media bible : (Record no. 17378)

000 -LEADER
fixed length control field 02004nam a2200313 a 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110111s2010 njua 001 0 eng
LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2010549677
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470623978
CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
AUTHENTICATION CODE
Authentication code pcc
LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1265
Item number .S24 2010
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/72
Edition number 22
SYSTEM CONTROL NUMBER
System control number (IMchF)fol13533098
DATE AND TIME OF LATEST TRANSACTION
control field 20170126095542.0
CONTROL NUMBER
control field 35753
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Safko, Lon.
TITLE STATEMENT
Title The social media bible :
Remainder of title tactics, tools, and strategies for business success /
Statement of responsibility, etc Lon Safko.
EDITION STATEMENT
Edition statement 2nd ed.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Hoboken, N.J. :
Name of publisher, distributor, etc Wiley,
Date of publication, distribution, etc c2010.
PHYSICAL DESCRIPTION
Extent xix, 771 p. :
Other physical details ill. ;
Dimensions 24 cm.
GENERAL NOTE
General note Includes index.
FORMATTED CONTENTS NOTE
Formatted contents note What is social media? -- Say hello to social networking -- Everyone's a publisher -- It's not your father's email -- The world of web pages -- The internet forum -- The ubiquitous blog -- The wisdom of the wiki -- A picture is worth a thousand words (photo sharing) -- Talking about the podcast (audio create) -- Got audio? (audio sharing) -- Watch out for vlogs (video create) -- Got video (video sharing) -- Thumbs up for microblogging -- Live from anywhere, it's livecasting -- Virtual worlds, real impact -- Gaming the system : virtual gaming -- RSS, really simple syndication made simple -- Spotlight on search (search engine optimization) -- Marketing yourself (search engine marketing) -- The formidable fourth screen (mobile) -- Let the conversation begin (interpersonal) -- Social networks -- Publish -- Photo -- Audio -- Video -- Microblogging -- Livecasting -- Virtual worlds -- Gaming -- Productivity applications -- Aggregators -- RSS -- Search -- Mobile -- Interpersonal -- Analyze your existing media -- The social media trinity -- Integrate strategies -- Identify resources -- implement and measurement.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet marketing.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social media
General subdivision Economic aspects.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Online social networks
General subdivision Economic aspects.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Electronic commerce.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2011-07-26 Kinokuniya 658.872 SA SO T0043240 2017-01-26 129.00 2017-01-26 REGULAR

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