UOWD Library

Marketing strategy : (Record no. 18731)

000 -LEADER
fixed length control field 00780nam a22002778a 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 111216s2013 cau b 000 0 eng
LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011050631
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412987301 (pbk.)
CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
AUTHENTICATION CODE
Authentication code pcc
LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .H546 2013
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/02
Edition number 23
SYSTEM CONTROL NUMBER
System control number (IMchF)fol14022494
DATE AND TIME OF LATEST TRANSACTION
control field 20170126095730.0
CONTROL NUMBER
control field 50795
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Hill, Mark E.,
Dates associated with a name 1957-
TITLE STATEMENT
Title Marketing strategy :
Remainder of title the thinking involved /
Statement of responsibility, etc Mark E. Hill.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Thousand Oaks :
Name of publisher, distributor, etc SAGE Publications,
Date of publication, distribution, etc c2013.
PROJECTED PUBLICATION DATE
Projected publication date 1202
PHYSICAL DESCRIPTION
Extent xxiv, 335 p. :
Other physical details ill. ;
Dimensions 25 cm.
BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Strategic planning.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2012-07-22 Friendship bookshop 1 658.802 HI MA T0044691 2020-01-30 2020-01-04 219.00 2017-01-26 REGULAR

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