Exploring electronic media : (Record no. 18971)

MARC details
LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2006027958
ISBN
International Standard Book Number 9781405150552
ISBN
International Standard Book Number 9781405150545 (hbk. : alk. paper)
ISBN
International Standard Book Number 1405150556 (pbk. : alk. paper)
ISBN
International Standard Book Number 9781405150552 (pbk. : alk. paper)
DEWEY DECIMAL CLASSIFICATION NUMBER
Call number 302.2309
MAIN ENTRY--PERSONAL AUTHOR
Authors Orlik, Peter B.
TITLE STATEMENT
Title Exploring electronic media :
Subtitle chronicles and challenges /
Statement of responsibility, etc. Peter B. Orlik ... [et al.].
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Malden, MA ;
-- Oxford :
Publisher Blackwell Pub.,
Date c2007.
PHYSICAL DESCRIPTION
Extent xiv, 273 p. :
Other Details ill. ;
Size 23 cm.
BIBLIOGRAPHY, ETC. NOTE
Note Includes bibliographical references and index.
SUMMARY
Summary Exploring Electronic Media: Chronicles and Challenges is a concise and insightful textbook covering the dynamics of contemporary electronic media. Rapidly evolving technologies have expanded this field exponentially, creating a wealth of information that is often hard to put into perspective. Taking an approach that balances media history with contemporary analysis, Exploring Electronic Media is as practically useful as it is instructionally informative. Written by leading authors who collectively bring a wealth of not only teaching, but also multifaceted industry experience to the subject Covers the historical influences and contemporary issues in programming, technology, regulation and the business of media Features chapter reviews and discussion questions, as well as an introductory chapter that orients the reader to the broad electronic media landscape Explores the fundamentals for understanding human communication as an underpinning to the study of media communication systems Considers the future and great potential in this ever-changing field.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Heading Mass media
General Technological innovations
-- History.
ADDED ENTRY
Personal name Anderson, Steven D.,.
ADDED ENTRY
Personal name Day, Louis A.,.
ADDED ENTRY
Personal name Patrick, W. Lawrence,.
ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://uowd.box.com/s/ngio56k6h1k1xl0pde6quxn39jvx91ii">https://uowd.box.com/s/ngio56k6h1k1xl0pde6quxn39jvx91ii</a>
Public note Location Map
MAIN ENTRY--PERSONAL AUTHOR
-- 4787
SUBJECT ADDED ENTRY--TOPICAL TERM
-- 43160
ADDED ENTRY
-- 43234
ADDED ENTRY
-- 43235
ADDED ENTRY
-- 43236
Holdings
Date last seen Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Permanent location Current location Shelving location Date acquired Source of acquisition
26/01/2017 302.2309 OR EX T0044970 23.74 26/01/2017 REGULAR   Dewey Decimal Classification       University of Wollongong in Dubai University of Wollongong in Dubai Main Collection 31/05/2012 AMAUK