| 000 -LEADER |
|---|
| fixed length control field |
00827cam a22002895i 4500 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
130326s2013 enk 000 0 eng |
| LIBRARY OF CONGRESS CONTROL NUMBER |
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| LC control number |
2013375359 |
| INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781471111693 |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
1471111695 (pbk) |
| CATALOGING SOURCE |
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| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Description conventions |
rda |
| AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| SYSTEM CONTROL NUMBER |
|---|
| System control number |
17687664 |
| DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20170126100048.0 |
| CONTROL NUMBER |
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| control field |
54060 |
| CONTROL NUMBER IDENTIFIER |
|---|
| control field |
UOWD |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Berger, Jonah. |
| TITLE STATEMENT |
|---|
| Title |
Contagious : |
| Remainder of title |
why things catch on / |
| Statement of responsibility, etc |
Jonah Berger. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
London ; |
| -- |
New York : |
| Name of publisher, distributor, etc |
Simon & Schuster, |
| Date of publication, distribution, etc |
2013. |
| PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE STATEMENTS |
|---|
| Place of production, publication, distribution, manufacture |
London: |
| Name of producer, publisher, distributor, manufacturer |
Simon & Schuster, |
| Date of production, publication, distribution, manufacture |
2013 |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
viii, 244 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| CONTENT TYPE |
|---|
| Content Type Term |
text |
| Source |
rdacontent |
| CARRIER TYPE |
|---|
| Carrier Type Term |
volume |
| Source |
rdacarrier |
| BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Word-of-mouth advertising. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Viral marketing. |
| ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
REGULAR |