| 000 -LEADER |
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| fixed length control field |
02683cam a22003618i 4500 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
130208s2013 nyu b 000 0 eng |
| LIBRARY OF CONGRESS CONTROL NUMBER |
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| LC control number |
2013002311 |
| INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9780071806435 (alk. paper) |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0071806431 (alk. paper) |
| CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Transcribing agency |
DLC |
| Description conventions |
rda |
| AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5718 |
| Item number |
.G7394 2013 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.4/5 |
| Edition number |
23 |
| SYSTEM CONTROL NUMBER |
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| System control number |
17618777 |
| DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20170126100151.0 |
| CONTROL NUMBER |
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| control field |
54926 |
| CONTROL NUMBER IDENTIFIER |
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| control field |
UOWD |
| MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Greenberger, Leonard S. |
| TITLE STATEMENT |
|---|
| Title |
What to say when things get tough : |
| Remainder of title |
business communication strategies for winning people over when they're angry, worried and suspicious of everything you say / |
| Statement of responsibility, etc |
Leonard S. Greenberger. |
| PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE STATEMENTS |
|---|
| Place of production, publication, distribution, manufacture |
New York : |
| Name of producer, publisher, distributor, manufacturer |
McGraw-Hill, |
| Date of production, publication, distribution, manufacture |
2013 |
| PROJECTED PUBLICATION DATE |
|---|
| Projected publication date |
1305 |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
xxix, 224 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| CONTENT TYPE |
|---|
| Content Type Term |
text |
| Source |
rdacontent |
| MEDIA TYPE |
|---|
| Media Type Term |
unmediated |
| Source |
rdamedia |
| CARRIER TYPE |
|---|
| Carrier Type Term |
volume |
| Source |
rdacarrier |
| BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references. |
| FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Foreword -- Introduction -- The science behind the art -- Laying the foundation -- The lost art of storytelling -- Real v. perceived risk or why we drive -- The code for trust and credibility -- Non-verbal messages -- Credibility gender gap -- Mastering the media -- Avoiding and escaping traps -- The can response -- Conclusion -- Acknowledgements -- Bibliography. |
| SUMMARY, ETC. |
|---|
| Summary, etc |
BREAK THROUGH ANYONES ANGER AND WIN THEIR TRUST IN CRISES LARGE AND SMALL Leonard S. Greenberger is a partner at one of todays most successful public relations firms. In "What to Say When Things Get Tough," this seasoned expert offers verbal and nonverbal skills for handling communication crises in any public forum. ""This book is one of the best guidebooks on the practice of public relations that I have seen."" -- Jim Owen, Executive Director, Member Relations, Edison Electric Institute ""If you want to learn why PowerPoint is a very poor way to present, why empathy works wonders, how positive messages, eye contact, and the right facial expressions can add up to make you overwhelmingly effective--or not--then this book is for you."" -- Ari Weinzweig, cofounder and founding partner, Zingermans, and author of Zingermans Guide to Giving Great Service and Zingermans Guide to Good Leading ""Every business professional should have a copy on the shelf and pull it down whenever a tough situation presents itself."" -- Win Porter, President, Waste Policy Center, former Assistant Administrator for Solid Waste and Emergency Response, U.S. Environmental Protection Agency. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Business communication. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Truthfulness and falsehood. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Communication |
| General subdivision |
Psychological aspects. |
| ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
REGULAR |