LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2013032685 |
INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781118633106 |
DEWEY DECIMAL CLASSIFICATION NUMBER |
Call number |
060 |
MAIN ENTRY--PERSONAL NAME |
Authors |
Jacobs, Sheri. |
TITLE STATEMENT |
Title |
The art of membership : |
Subtitle |
how to attract, retain and cement member loyalty / |
Statement of responsibility, etc |
Sheri Jacobs, CAE. |
EDITION STATEMENT |
Edition |
1st ed. |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication |
San Francisco, Calif. : |
Publisher |
Jossey-Bass, |
Date |
2014. |
PHYSICAL DESCRIPTION |
Extent |
xx, 275 p. : |
Other Details |
ill. ; |
Size |
24 cm. |
SUMMARY |
Summary |
"The Art of Membership offers 13 "rules of the road" for membership engagement, recruitment, and retention that organizations can put to work immediately regardless organization size, culture, type or environment. The Rules are concrete, irrefutable and based on the author's experience and extensive research. The book is filled with a wealth of cases and examples and how-to guides with checklists and worksheets that break down the concepts from goal to strategy to tactics culminating in an actionable to-do list. Includes a template that can be used to create a concrete action."-- |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Heading |
Associations, institutions, etc. |
General |
Membership. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Heading |
Membership campaigns. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Heading |
BUSINESS & ECONOMICS / Nonprofit Organizations & Charities. |
ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
http://catalogimages.wiley.com/images/db/jimages/9781118633106.jpg |
ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
https://uowd.box.com/s/wua39222hn4dlnwq4gmkwimjlfpu6j0g |
Public note |
Location Map |
MAIN ENTRY--PERSONAL NAME |
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39896 |
SUBJECT ADDED ENTRY--TOPICAL TERM |
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39897 |
SUBJECT ADDED ENTRY--TOPICAL TERM |
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39898 |
SUBJECT ADDED ENTRY--TOPICAL TERM |
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19376 |