MARC details
| 000 -LEADER |
|---|
| fixed length control field |
03043cam a2200361 a 4500 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
140127s2014 nyua b 001 0 eng |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780415729796 |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| Canceled/invalid ISBN |
9781315850818 (ebk) |
| CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Transcribing agency |
DLC |
| AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
PN171.O55 |
| Item number |
C37 2014 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
808.00285/4678 |
| Edition information |
23 |
| OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
LAN008000 |
| -- |
SOC052000 |
| Number source |
bisacsh |
| SYSTEM CONTROL NUMBER |
|---|
| System control number |
(IMchF)fol15110375 |
| DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20170126100739.0 |
| CONTROL NUMBER |
|---|
| control field |
60405 |
| CONTROL NUMBER IDENTIFIER |
|---|
| control field |
UOWD |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Carroll, Brian, |
| Dates associated with a name |
1965- |
| UNIFORM TITLE |
|---|
| Uniform title |
Writing for digital media |
| TITLE STATEMENT |
|---|
| Title |
Writing and editing for digital media |
| Statement of responsibility, etc. |
Brian Carroll |
| EDITION STATEMENT |
|---|
| Edition statement |
2nd ed. |
| PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
New York ; |
| -- |
London : |
| Name of publisher, distributor, etc. |
Routledge, |
| Date of publication, distribution, etc. |
c2014. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
xiii, 332 p. : |
| Other physical details |
ill. ; |
| Dimensions |
23 cm. |
| GENERAL NOTE |
|---|
| General note |
Revised and updated edition of: Writing for digital media. 2010. |
| SUMMARY, ETC. |
|---|
| Summary, etc. |
Writing and Editing for Digital Media, 2nd edition, teaches students how to write effectively for digital spaces -- whether crafting a story for a website, blogging or using Twitter to cover a breaking news story or event. The lessons and exercises in each chapter help students build a solid understanding of the ways that digital communications have introduced opportunities for dynamic storytelling and multi-directional communication. Writing and Editing for Digital Media also addresses the graphical, multimedia, hypertextual and interactive elements that come into play when writing for digital platforms and designing digital spaces. The book teaches students not only to create content, but also to become careful, creative managers of that content. Based on Brian Carroll's extensive experience teaching the course, this revised and updated edition pays particular attention to opportunities presented by the growth of social media and mobile media. Chapters aim to: Assist digital communicators in understanding the social networked, increasingly mobile, always-on, geomapped, personalized media ecosystem; Help writers across multiple communication fields (journalism, marketing, PR, technical writing) make the transition from print to digital; Teach communicators to approach storytelling from a multimedia, multi-modal, interactive perspective. A companion website with exercises and assignments gives students the tools they need to put theory into practice. |
| BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Writing for digital media -- Comparing digital and analog media -- Editing for digital media -- Writing for digital media II : tools & techniques -- Editing for digital media II : style & voice -- Designing & building digital spaces & places -- Writing for blogs -- Journalism for a digital age -- Developing a strategy for social media -- Digital media & the law -- Appendix A. The core values of digital journalism -- Appendix B. Freelance writer pay rates. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Online authorship |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Online journalism |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
LANGUAGE ARTS & DISCIPLINES / Journalism |
| Source of heading or term |
bisacsh |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
SOCIAL SCIENCE / Media Studies |
| Source of heading or term |
bisacsh |
| ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
REGULAR |