| 000 -LEADER |
|---|
| fixed length control field |
01953cam a2200397 i 4500 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
150518s2015 gw a 001 0 eng d |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9783899555561 |
| SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)900685899 |
| CATALOGING SOURCE |
|---|
| Original cataloging agency |
ERASA |
| Language of cataloging |
eng |
| Transcribing agency |
ERASA |
| Modifying agency |
BDX |
| -- |
OHX |
| -- |
NWU |
| LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
NK1160-1590 |
| SUBJECT CATEGORY CODE |
|---|
| Subject category code |
NC |
| Source |
lcco |
| SUBJECT CATEGORY CODE |
|---|
| Subject category code |
NK |
| Source |
lcco |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.827 |
| Edition number |
23 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
741.6 |
| Edition number |
23 |
|
|---|
| -- |
741.6/228 |
| DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20170126100820.0 |
| CONTROL NUMBER |
|---|
| control field |
60961 |
| CONTROL NUMBER IDENTIFIER |
|---|
| control field |
UOWD |
| TITLE STATEMENT |
|---|
| Title |
Start me up! : |
| Remainder of title |
new branding for businesses / |
| Statement of responsibility, etc |
edited by Robert Klanten and Anna Sinofzik ; preface and texts by Anna Sinofzik |
| PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE STATEMENTS |
|---|
| Place of production, publication, distribution, manufacture |
Berlin : |
| Name of producer, publisher, distributor, manufacturer |
Gestalten, |
| Date of production, publication, distribution, manufacture |
2015. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Berlin : |
| Name of publisher, distributor, etc |
Die Gestalten Verlag, |
| Date of publication, distribution, etc |
c2015. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
255 p. : |
| Other physical details |
col. ill. ; |
| Dimensions |
29 cm. |
| CONTENT TYPE |
|---|
| Content Type Term |
text |
| Source |
rdacontent. |
| CONTENT TYPE |
|---|
| Content Type Term |
still image |
| Source |
rdacontent. |
| MEDIA TYPE |
|---|
| Media Type Term |
unmediated |
| Source |
rdamedia. |
| CARRIER TYPE |
|---|
| Carrier Type Term |
volume |
| Source |
rdacarrier. |
| SUMMARY, ETC. |
|---|
| Summary, etc |
Start Me Up!' is a compendium of innovative corporate design for a new generation. Brimming with imaginative business ideas that range from a turban tailoring house to an artistically ambitious mattress manufactory, it presents brands that break away from stereotypes through their visual identities. The book also shows that entrepreneurship today is more personal than ever before. It features outstanding work that results when young founders turn to creative agencies that then transform their business ideas into personalized narratives through visual storytelling strategies. From a beauty parlor in Singapore to a whisky distillery in Finland, from cutting-edge logotypes to high-quality packaging, 'Start Me Up!' truly showcases the best in branding from around the world. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Branding (Marketing) |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Logos (Symbols) |
| General subdivision |
Design |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Graphic arts |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Advertising |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Commercial art |
| ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Sinofzik, Anna, |
| Relator term |
Edited by |
| ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Klanten, Robert, |
| Relator term |
Edited by |
| ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
REGULAR |