Marketing : (Record no. 3211)
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000 -LEADER | |
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fixed length control field | 00904cam a2200289 a 4500 |
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 071210s2009 njua b 001 0 eng |
LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 2007050465 |
INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780136021131 |
INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0136021131 |
SYSTEM CONTROL NUMBER | |
System control number | (OCoLC)ocn183611280 |
SYSTEM CONTROL NUMBER | |
System control number | (OCoLC)183611280 |
Canceled/invalid control number | (OCoLC)176888500 |
CATALOGING SOURCE | |
Original cataloging agency | DLC |
Transcribing agency | DLC |
Modifying agency | YDX |
-- | BAKER |
-- | ZCK |
-- | BTCTA |
-- | YDXCP |
-- | DLC |
LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415 |
Item number | .K625 2009 |
DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Edition information | 22 |
DATE AND TIME OF LATEST TRANSACTION | |
control field | 20170126093429.0 |
CONTROL NUMBER | |
control field | 20725 |
CONTROL NUMBER IDENTIFIER | |
control field | UOWD |
MAIN ENTRY--PERSONAL NAME | |
Personal name | Armstrong, Gary |
Fuller form of name | (Gary M.) |
TITLE STATEMENT | |
Title | Marketing : |
Remainder of title | an introduction / |
Statement of responsibility, etc. | Gary Armstrong, Philip Kotler. |
EDITION STATEMENT | |
Edition statement | 9th ed. |
PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Upper Saddle River, NJ : |
Name of publisher, distributor, etc. | Pearson Prentice Hall, |
Date of publication, distribution, etc. | c2009. |
PHYSICAL DESCRIPTION | |
Extent | xxxiii, 502, [118] p. : |
Other physical details | col. ill ; |
Dimensions | 28 cm. |
BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references (p. R1-R23) and indexes. |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing. |
ADDED ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip. |
ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | REGULAR |
Date last seen | Full call number | Barcode | Cost, replacement price | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price |
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26/01/2017 | 658.8 AR MA | T0033446 | 153.33 | 26/01/2017 | REGULAR | Dewey Decimal Classification | University of Wollongong in Dubai | University of Wollongong in Dubai | Main Collection | 19/06/2008 | AMAUS | 153.33 |