| 000 -LEADER |
|---|
| fixed length control field |
00904cam a2200289 a 4500 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
071210s2009 njua b 001 0 eng |
| LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2007050465 |
| INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9780136021131 |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0136021131 |
| SYSTEM CONTROL NUMBER |
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| System control number |
(OCoLC)ocn183611280 |
| SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)183611280 |
| Canceled/invalid control number |
(OCoLC)176888500 |
| CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
YDX |
| -- |
BAKER |
| -- |
ZCK |
| -- |
BTCTA |
| -- |
YDXCP |
| -- |
DLC |
| LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
HF5415 |
| Item number |
.K625 2009 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8 |
| Edition number |
22 |
| DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20170126093429.0 |
| CONTROL NUMBER |
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| control field |
20725 |
| CONTROL NUMBER IDENTIFIER |
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| control field |
UOWD |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Armstrong, Gary |
| Fuller form of name |
(Gary M.) |
| TITLE STATEMENT |
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| Title |
Marketing : |
| Remainder of title |
an introduction / |
| Statement of responsibility, etc |
Gary Armstrong, Philip Kotler. |
| EDITION STATEMENT |
|---|
| Edition statement |
9th ed. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Upper Saddle River, NJ : |
| Name of publisher, distributor, etc |
Pearson Prentice Hall, |
| Date of publication, distribution, etc |
c2009. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
xxxiii, 502, [118] p. : |
| Other physical details |
col. ill ; |
| Dimensions |
28 cm. |
| BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references (p. R1-R23) and indexes. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing. |
| ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kotler, Philip. |
| ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
REGULAR |