Strategic management of technological innovation (Record no. 32281)

INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781259255526
DEWEY DECIMAL CLASSIFICATION NUMBER
Call number 658.575 SC ST
MAIN ENTRY--PERSONAL NAME
Authors Schilling, Melissa A.
TITLE STATEMENT
Title Strategic management of technological innovation
Statement of responsibility, etc Melissa A. Schilling
EDITION STATEMENT
Edition 5th ed.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New York, NY :
Publisher Mcgraw-Hill Education,
Date c2017.
PHYSICAL DESCRIPTION
Extent xvi, 320 p. :
Other Details ill. ;
Size 24 cm.
CONTENTS
Contents Machine generated contents note: ch. 1 Introduction --
Importance of Technological Innovation --
Impact of Technological Innovation on Society --
Innovation by Industry: The Importance of Strategy --
Innovation Funnel --
Strategic Management of Technological Innovation --
Summary of Chapter --
Discussion Questions --
Suggested Further Reading --
Endnotes --
pt. ONE INDUSTRY DYNAMICS OF TECHNOLOGICAL INNOVATION --
ch. 2 Sources of Innovation --
Getting an Inside Look: Given Imaging's Camera Pill --
Overview --
Creativity --
Individual Creativity --
Organizational Creativity --
Translating Creativity Into Innovation --
Inventor --
Innovation by Users --
Research and Development by Firms --
Firm Linkages with Customers, Suppliers, Competitors, and Complementors --
Universities and Government-Funded Research --
Private Nonprofit Organizations --
Innovation in Collaborative Networks --
Technology Clusters^^^ Technological Spillovers --
Summary of Chapter --
Discussion Questions --
Suggested Further Reading --
Endnotes --
ch. 3 Types and Patterns of Innovation --
Tesla Motors --
History of Tesla --
Roadster --
Model S --
Future of Tesla --
Overview --
Types of Innovation --
Product Innovation versus Process Innovation --
Radical Innovation versus Incremental Innovation --
Competence-Enhancing Innovation versus Competence-Destroying Innovation --
Architectural Innovation versus Component Innovation --
Using the Dimensions --
Technology S-Curves --
S-Curves in Technological Improvement --
S-Curves in Technology Diffusion --
S-Curves as a Prescriptive Tool --
Limitations of S-Curve Model as a Prescriptive Tool --
Technology Cycles --
Summary of Chapter --
Discussion Questions --
Suggested Further Reading --
Endnotes --
ch. 4 Standards Battles and Design Dominance --
Battle Emerging in Mobile Payments --
Overview^^^ Why Dominant Designs are Selected --
Learning Effects --
Network Externalities --
Government Regulation --
Result: Winner-Take-All Markets --
Multiple Dimensions of Value --
Technology's Stand-Alone Value --
Network Externality Value --
Competing for Design Dominance in Markets with Network Externalities --
Are Winner-Take-All Markets Good for Consumers? --
Summary of Chapter --
Discussion Questions --
Suggested Further Reading --
Endnotes --
ch. 5 Timing of Entry --
From SixDegrees.com to Facebook: The Rise of Social Networking Sites --
Overview --
First-Mover Advantages --
Brand Loyalty and Technological Leadership --
Preemption of Scarce Assets --
Exploiting Buyer Switching Costs --
Reaping Increasing Returns Advantages --
First-Mover Disadvantages --
Research and Development Expenses --
Undeveloped Supply and Distribution Channels --
Immature Enabling Technologies and Complements --
Uncertainty of Customer Requirements^^^ Factors Influencing Optimal Timing of Entry --
Strategies to Improve Timing Options --
Summary of Chapter --
Discussion Questions --
Suggested Further Reading --
Endnotes --
pt. TWO FORMULATING TECHNOLOGICAL INNOVATION STRATEGY --
ch. 6 Defining the Organization's Strategic Direction --
Reinventing Hotels: citizenM --
Overview --
Assessing The Firm's Current Position --
External Analysis --
Internal Analysis --
Identifying Core Competencies and Dynamic Capabilities --
Core Competencies --
Risk of Core Rigidities --
Dynamic Capabilities --
Strategic Intent --
Summary of Chapter --
Discussion Questions --
Suggested Further Reading --
Endnotes --
ch. 7 Choosing Innovation Projects --
Mahindra Shaan: Gambling on a Radical Innovation --
Overview --
Development Budget --
Quantitative Methods for Choosing Projects --
Discounted Cash Flow Methods --
Real Options --
Disadvantages of Quantitative Methods^^^mer Requirements^^^ Qualitative Methods for Choosing Projects --
Screening Questions --
Aggregate Project Planning Framework --
Q-Sort --
Combining Quantitative and Qualitative Information --
Conjoint Analysis --
Data Envelopment Analysis --
Summary of Chapter --
Discussion Questions --
Suggested Further Reading --
Endnotes --
ch. 8 Collaboration Strategies --
Ending HIV? Sangamo Biosciences and Gene Editing --
Correcting Monogenic Diseases --
Drug Development and Clinical Trials --
Competing Technologies --
Sangamo's Partnerships --
World-Changing Opportunity: Creating Immunity to HIV --
Future ... --
Overview --
Reasons for Going Solo --
1. Availability of Capabilities --
2. Protecting Proprietary Technologies --
3. Controlling Technology Development and Use --
4. Building and Renewing Capabilities --
Advantages of Collaborating --
Types of Collaborative Arrangements --
Strategic Alliances --
Joint Ventures --
Licensing^^^ents^^^ Outsourcing --
Collective Research Organizations --
Choosing a Mode of Collaboration --
Choosing and Monitoring Partners --
Partner Selection --
Partner Monitoring and Governance --
Summary of Chapter --
Discussion Questions --
Suggested Further Reading --
Endnotes --
ch. 9 Protecting Innovation --
Digital Music Distribution Revolution --
Fraunhofer and MP3 --
Napster Takes the Lead --
iTunes Just in Time --
Overview --
Appropriability --
Patents, trademarks, and copyrights --
Patents --
Trademarks and Service Marks --
Copyright --
Trade Secrets --
Effectiveness and Use of Protection Mechanisms --
Wholly Proprietary Systems versus Wholly Open Systems --
Advantages of Protection --
Advantages of Diffusion --
Summary of Chapter --
Discussion Questions --
Suggested Further Reading --
Endnotes --
pt. THREE IMPLEMENTING TECHNOLOGICAL INNOVATION STRATEGY --
ch. 10 Organizing for Innovation^^^s --
Licensing^^^ents^^^ Organizing for Innovation at Google --
Overview --
Size and Structural Dimensions of the Firm --
Size: Is Bigger Better? --
Structural Dimensions of the Firm --
Centralization --
Formalization and Standardization --
Mechanistic versus Organic Structures --
Size versus Structure --
Ambidextrous Organization: The Best of Both Worlds? --
Modularity and "Loosely Coupled" Organizations --
Modular Products --
Loosely Coupled Organizational Structures --
Managing Innovation Across Borders --
Summary of Chapter --
Discussion Questions --
Suggested Further Reading --
Endnotes --
ch. 11 Managing the New Product Development Process --
Skullcandy: Developing Extreme Headphones --
Idea --
Building an Action Sports Brand --
Developing the Ultimate DJ Headphone --
Overview --
Objectives of the New Product Development Process --
Maximizing Fit with Customer Requirements --
Minimizing Development Cycle Time --
Controlling Development Costs^^^ Sequential Versus Partly Parallel Development Processes --
Project Champions --
Risks of Championing --
Involving Customers and Suppliers in the Development Process --
Involving Customers --
Involving Suppliers --
Crowdsourcing --
Tools for Improving the New Product Development Process --
Stage-Gate Processes --
Quality Function Deployment (QFD) --
The House of Quality --
Design for Manufacturing --
Failure Modes and Effects Analysis --
Computer-Aided Design Computer-Aided Engineering/Computer-Aided Manufacturing --
Tools for Measuring New Product Development Performance --
New Product Development Process Metrics --
Overall Innovation Performance --
Summary of Chapter --
Discussion Questions --
Suggested Further Reading --
Endnotes --
ch. 12 Managing New Product Development Teams --
Innovation Teams at the Walt Disney Company --
Making of an Animated Film --
Workspace and Collocation --
Team Communication^^^ing Development Costs^^^ Creating a Creative Culture --
Overview --
Constructing New Product Development Teams --
Team Size --
Team Composition --
Structure of New Product Development Teams --
Functional Teams --
Lightweight Teams --
Heavyweight Teams --
Autonomous Teams --
Management of New Product Development Teams --
Team Leadership --
Team Administration --
Managing Virtual Teams --
Summary of Chapter --
Discussion Questions --
Suggested Further Reading --
Endnotes --
ch. 13 Crafting a Deployment Strategy --
Deployment Tactics in the Global Video Game Industry --
Pong: The Beginning of an Era --
Emergence of 8-Bit Systems --
16-Bit Video Game Systems --
32/64-Bit Systems --
128-Bit Systems --
Seventh Generation: A Second Round of Competition in 128-bit Systems --
Eighth Generation: Increasing Competition from Mobile Devices --
Overview --
Launch Timing --
Strategic Launch Timing --
Optimizing Cash Flow versus Embracing Cannibalization^^^^^^ Licensing and Compatibility --
Pricing --
Distribution --
Selling Direct versus Using Intermediaries --
Strategies for Accelerating Distribution --
Marketing --
Major Marketing Methods --
Tailoring the Marketing Plan to Intended Adopters --
Using Marketing to Shape Perceptions and Expectations --
Summary of Chapter --
Discussion Questions --
Suggested Further Reading --
Endnotes.
SUMMARY
Summary It is organized to mirror the strategic management process used in most strategy textbooks progressing from assessing the competitive dynamics of a situation to strategy formulation to strategy implementation.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Heading Management
MAIN ENTRY--PERSONAL NAME
-- 3643
SUBJECT ADDED ENTRY--TOPICAL TERM
-- 140
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Shelving location Date acquired Source of acquisition Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai Main Collection 2017-12-06 MERIC 2 2 658.575 SC ST T0057640 2019-01-07 2018-10-25 2017-10-03 REGULAR

Powered by Koha