| LIBRARY OF CONGRESS CONTROL NUMBER |
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| LC control number |
2016954965 |
| INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781473948280 |
| INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781473948273 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Call number |
338.473942068 RA EV |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Authors |
Raj, Razaq |
| TITLE STATEMENT |
|---|
| Title |
Events management : |
| Subtitle |
principles & practice |
| Statement of responsibility, etc |
Razaq Raj, Paul Walters & Tahir Rashid |
| VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Events management : principles and practice |
| EDITION STATEMENT |
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| Edition |
3rd ed. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
Thousand Oaks, CA : |
| Publisher |
Sage, |
| Date |
c2017. |
| PHYSICAL DESCRIPTION |
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| Extent |
vi, 436 p. : |
| Other Details |
ill. ; |
| Size |
24 cm. |
| CONTENTS |
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| Contents |
PART ONE: EVENTS CONCEPTS AND MANAGEMENT Chapter 1: Introduction to Events Management Chapter 2: Events Destinations and Management Chapter 3: Event Entrepreneurship Chapter 4: Human Resource ManagementPART TWO: EVENTS FINANCE AND LAWChapter 5: Financial Management in the Events Industry Chapter 6: Costing, Pricing and Capital in Events Industry Chapter 7: Project Management and Financing Chapter 8: Legal, Security, Safety and Risk ManagementPART THREE: EVENTS MARKETING AND MEDIA Chapter 9: Event Sponsorship Chapter 10: Marketing Process, Communications and Public Relations Chapter 11: Brand Co-creation and Social Media Chapter 12: New Multimedia Technology for Events OrganizersPART FOUR: EVENTS PREPARATION AND OPERATION Chapter 13: Events Assessing, Planning and Monitoring Chapter 14: Event Logistics Chapter 15: Event Production, Design and Lighting Chapter 16: Crowd Control and Crowd DynamicPART FIVE: EVENTS TRENDS AND ISSUES Chapter 17: Expos, Conferences and Conventions Chapter 18: Sustainable Festivals and Events Chapter 19: Long-Term Legacy and Impacts Chapter 20: The Future of the Events Industry. |
| SUMMARY |
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| Summary |
Events Management provides an introductory overview of the fundamentals in managing events from conception to delivery, highlighting both the theoretical and operational aspects, to prepare students for a career in events management and hospitality. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical Heading |
Special events |
| Geographic |
Management |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
Hospitality |
| Geographic |
Management |
| ELECTRONIC LOCATION AND ACCESS |
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| Uniform Resource Identifier |
https://uowd.box.com/s/mrl84zwc1gzc0g6ukj9t39mfl39i2fyz |
| Public note |
Location Map |
| MAIN ENTRY--PERSONAL NAME |
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| -- |
10242 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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| -- |
10243 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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10244 |