Principles of strategic management (Record no. 32456)
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INTERNATIONAL STANDARD BOOK NUMBER | |
---|---|
International Standard Book Number | 9781138297128 |
DEWEY DECIMAL CLASSIFICATION NUMBER | |
Call number | 658.4012 MO PR |
MAIN ENTRY--PERSONAL NAME | |
Authors | Morden, Tony |
TITLE STATEMENT | |
Title | Principles of strategic management |
Statement of responsibility, etc | Tony Morden |
EDITION STATEMENT | |
Edition | 3rd ed. |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Publisher | Routledge, |
Date | 2017. |
PHYSICAL DESCRIPTION | |
Extent | vii, 640 p. : |
Other Details | ill. ; |
Size | 24 cm. |
SUMMARY | |
Summary | Now published in its Third Edition, Principles of Strategic Management by Tony Morden is a proven textbook that offers a comprehensive introduction to the study and practice of strategic management. This new edition covers the fundamentals of strategic analysis and planning, strategy formulation, strategic choice, and strategy implementation. It contains new material on leadership and corporate governance, and on the strategic management of time, risk, and performance. There is a new chapter on the key issue of crisis and business continuity management. The book retains the strong international flavour of its predecessors. The book is constructed in sharply focused Parts and Chapters. The text is then broken down into accessible Sections. The presentation is clear and reader-friendly. Principles of Strategic Management is ideal for use on undergraduate, conversion masters, and MBA courses in business and management. Its reader-friendly approach also makes it suitable for block-release type courses, distance-learning programmes, self-directed study, in-company training, and continuing personal professional development. |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Heading | Strategic management |
MAIN ENTRY--PERSONAL NAME | |
-- | 10250 |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
-- | 1061 |
Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent location | Current location | Shelving location | Date acquired | Source of acquisition | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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University of Wollongong in Dubai | University of Wollongong in Dubai | Main Collection | 2018-01-14 | KINOKUNIYA | 658.4012 MO PR | T0057822 | 2017-10-18 | 2017-10-18 | REGULAR |