| LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2014006564 |
| INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781599185316 (alk. paper) |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
1599185318 (alk. paper) |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Call number |
658.8 LE GU |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Authors |
Levinson, Jay Conrad |
| TITLE STATEMENT |
|---|
| Title |
Guerrilla marketing in 30 days |
| Statement of responsibility, etc |
Jay Conrad Levinson and Al Lautenslager |
| EDITION STATEMENT |
|---|
| Edition |
3rd ed. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
USA : |
| Publisher |
Entrepreneur Press, |
| Date |
c2014. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
xxv, 326 p. : |
| Other Details |
ill. ; |
| Size |
25 cm. |
| SERIES STATEMENT |
|---|
| Series statement |
Guerrilla marketing |
| GENERAL NOTE |
|---|
| General note |
Includes index. |
| SUMMARY |
|---|
| Summary |
Updated with fresh examples, the latest techniques and trends, new success stories, and fresh, practical marketing habits for today's aspiring guerrillas, this new edition provides marketers with the latest guerrilla marketing tools and tactics. In just 30 chapters and 30 days, famous marketers Jay Conrad Levinson and Al Lautenslager show eager entrepreneurs how to zero in on their marketing goals and maximize their profits. New marketers learn from updated real-life examples and success stories and proven fundamental concepts, and use daily exercises to take their marketing to the next level. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
Marketing |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
Advertising |
| ADDED ENTRY |
|---|
| Name |
Lautenslager, Al |
| MAIN ENTRY--PERSONAL NAME |
|---|
| -- |
667 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| -- |
3 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| -- |
669 |
| ADDED ENTRY |
|---|
| -- |
11933 |