LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2013013939 |
INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780071827003 |
INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0071827005 |
DEWEY DECIMAL CLASSIFICATION NUMBER |
Call number |
658.872 MI IN |
MAIN ENTRY--PERSONAL NAME |
Authors |
Miles, Jason G. |
TITLE STATEMENT |
Title |
Instagram power : |
Subtitle |
build your brand and reach more customers with the power of pictures |
Statement of responsibility, etc |
Jason G. Miles |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication |
New York : |
Publisher |
McGraw-Hill Education, |
Date |
c2014. |
PHYSICAL DESCRIPTION |
Extent |
xx, 232 p. : |
Other Details |
ill. ; |
Size |
23 cm. |
GENERAL NOTE |
General note |
Includes index. |
CONTENTS |
Contents |
Introduction -- The mobile migration -- The mobile native -- Get clicking on instagram -- Hashtags : organizing a chaotic world -- Marketing on instagram -- An instagram marketing plan -- The social network hiding inside of instagram -- Catalysts for growth -- A copywriter walks into the app store -- Selling on instagram -- Instant buying decisions on instagram -- Instagram for non-profits and service providers -- Branding on instagram -- Selling on instagram -- Display advertising on instagram -- Using the power of free -- Multi-step campaigns -- Integrating instagram into your online marketing -- Instagram with your website -- Instagram as part of your social strategy -- Local marketing with instagram -- Tools for leveraging your instagram experience -- Complementary apps and websites -- Analyzing your instagram work -- Conclusion -- Charlie chaplin versus john gilbert. |
SUMMARY |
Summary |
Learn how to:CREATE THE MOST EFFECTIVE IMAGE FOR YOUR NEEDSIDENTIFY PROSPECTIVE CUSTOMERS WITH HASHTAGSDEVELOP A MARKETING PLAN TAILORED FOR THE SITELAUNCH A NEW PRODUCTCREATE A MINI SOCIAL NETWORK OF CUSTOMERS ON INSTAGRAMTRACK AND MEASURE YOUR EFFORTS. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Heading |
Internet marketing |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Heading |
Social media |
General |
Marketing |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Heading |
Branding (Marketing) |
MAIN ENTRY--PERSONAL NAME |
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19582 |
SUBJECT ADDED ENTRY--TOPICAL TERM |
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1603 |
SUBJECT ADDED ENTRY--TOPICAL TERM |
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16666 |
SUBJECT ADDED ENTRY--TOPICAL TERM |
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9166 |