Burn the business plan : (Record no. 34046)
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INTERNATIONAL STANDARD BOOK NUMBER | |
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International Standard Book Number | 9781473606890 |
DEWEY DECIMAL CLASSIFICATION NUMBER | |
Call number | 658.11 SC BU |
MAIN ENTRY--PERSONAL NAME | |
Authors | Schramm, Carl J. |
TITLE STATEMENT | |
Title | Burn the business plan : |
Subtitle | what great entrepreneurs really do |
Statement of responsibility, etc | Carl J. Schramm |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | London : |
Publisher | John Murray Learning, |
Date | c2018. |
PHYSICAL DESCRIPTION | |
Extent | xiii, 272 p. ; |
Size | 25 cm. |
GENERAL NOTE | |
General note | Includes bibliographical references (pages 249-255) and index. |
CONTENTS | |
Contents | Burn the business plan Twelve things every aspiring entrepreneur should know Why start a company? What motivates entrepreneurs? Can you survive the entrepreneur's curse Big companies can be schools for startups Copycat entrepreneurs Preventing failure before it happens Don't waste time doing things that don't work Planning for success Becoming a successful entrepreneur. |
SUMMARY | |
Summary | Forget everything you thought you knew about starting up - this is the killer guide to going it alone from the co-founder of Global Entrepreneurship Week and Startup America. How would you like to get business startup advice straight from the man who co-founded Global Entrepreneurship Week and Startup America? Well, now you can. Carl Schramm, the man described by The Economist as 'the evangelist of Entrepreneurship', has written a myth-busting guide packed with tools and techniques to help you get your big idea off the ground. Carl believes that entrepreneurship has been completely misrepresented by the media, business books, University programmes and MBA courses. He believes that the perception of what it takes to start a business no longer matches the reality - which is bad news for everyone because it stops great ideas coming to life. Burn The Business Plan punctures the myth of the cool, tech-savvy 20-something entrepreneur with nothing to lose and venture capital to burn, showing that most people who start businesses are juggling careers and mortgages just like you. Burn The Business Plan is written to encourage you to get started. It demystifies the entrepreneurial process portrayed on television shows like Dragon's Den. It doesn't rely on largely irrelevant stories of overvalued tech startups, nor does it build on the largely mistaken narrative of a linear path from cold start to great success that is the essence of business planning, as taught in universities. This is the guide to starting and running a business that will actually work for the rest of us. Burn The Business Plan is for regular people who just want practical, real-world advice on how to start and run a successful business. It shows you how to avoid the common mistakes and what you need to do to put your enterprise on track for success. |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Heading | New business enterprises |
General | Management |
ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | https://uowd.box.com/s/35c0npuccirb3kvsixdwnndmhohvc7wp |
Public note | Location Map |
MAIN ENTRY--PERSONAL NAME | |
-- | 18619 |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
-- | 15235 |
Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent location | Current location | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Price effective from | Koha item type | Public note |
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University of Wollongong in Dubai | University of Wollongong in Dubai | Main Collection | 2018-04-19 | Virgin Megastore | 2 | 2 | 658.11 SC BU | T0059703 | 2024-02-09 | 2024-02-09 | 2018-04-19 | REGULAR | May2018 |