Business foundations : (Record no. 34738)

INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781259921834
DEWEY DECIMAL CLASSIFICATION NUMBER
Call number 658 FE BU
MAIN ENTRY--PERSONAL NAME
Authors Ferrell, O. C.
TITLE STATEMENT
Title Business foundations :
Subtitle a changing world
Statement of responsibility, etc O. C. Ferrell, Geoffrey A Hirt, Linda Ferrell
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New York, NY :
Publisher McGraw-Hill Education,
Date 2017.
PHYSICAL DESCRIPTION
Extent xxvi, 609 p. :
Other Details col. ill. ;
Size 24 cm.
CONTENTS
Contents Business in a changing world --
The dynamics of business and economics --
Business ethics and social responsibility --
Business in a borderless world --
Starting and growing a business --
Options for organizing business --
Small business, entrepreneurship, and franchising --
Managing for quality and competitiveness --
The nature of management --
Organization, teamwork, and communication --
Managing service and manufacturing operations --
Creating the human resource advantage --
Motivating the workforce --
Managing human resources --
Marketing: developing relationships --
Customer-driven marketing --
Dimensions of marketing strategy --
Digital marketing and social networking --
Financing the enterprise --
Accounting and financial statements --
Money and the financial system --
Financial management and securities markets --
Bonus chapters --
A. The legal and regulatory environment --
B. Personal financial planning --
Notes --
Glossary --
Indexes --
Name index --
Company index --
Subject index --
Appendixes.
SUMMARY
Summary Offers students a firm grounding in business principles. This book explores topics and incorporates additional activities to complement your teaching. Build from the ground up, it is suitable for faculty and students. It includes fresh topics that show students what is happening in the world of business today.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Heading Business
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Heading Management
Geographic United States
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Heading Management
SUBJECT ADDED ENTRY--TOPICAL TERM
Geographic United States
ADDED ENTRY
Name Hirt, Geoffrey A.
ADDED ENTRY
Name Ferrell, Linda
ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier https://uowd.box.com/s/fhyukr7nyo7r3mp5k7hn00la3ey2lzxr
Public note Location Map
MAIN ENTRY--PERSONAL NAME
-- 22144
SUBJECT ADDED ENTRY--TOPICAL TERM
-- 62600
SUBJECT ADDED ENTRY--TOPICAL TERM
-- 22146
SUBJECT ADDED ENTRY--TOPICAL TERM
-- 140
SUBJECT ADDED ENTRY--TOPICAL TERM
-- 11783
ADDED ENTRY
-- 9745
ADDED ENTRY
-- 22147
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Date last borrowed Price effective from Koha item type Public note
        University of Wollongong in Dubai University of Wollongong in Dubai Main Collection 2018-11-28 MERIC 1 658 FE BU T0060792 2019-03-14 2019-03-13 2018-10-30 REGULAR Jan2019

Powered by Koha