The longevity economy : (Record no. 35769)
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LIBRARY OF CONGRESS CONTROL NUMBER | |
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LC control number | 2017042065 |
ISBN | |
International Standard Book Number | 9781610396639 |
ISBN | |
International Standard Book Number | 9781610396653 |
DEWEY DECIMAL CLASSIFICATION NUMBER | |
Call number | 658.8340846 CO LO |
MAIN ENTRY--PERSONAL AUTHOR | |
Authors | Coughlin, Joseph F. |
TITLE STATEMENT | |
Title | The longevity economy : |
Subtitle | unlocking the world's fastest-growing, most misunderstood market |
Statement of responsibility, etc. | Joseph F. Coughlin |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New York : |
Publisher | PublicAffairs, |
Date | c2017. |
PHYSICAL DESCRIPTION | |
Extent | ix, 339 p. ; |
Size | 25 cm. |
BIBLIOGRAPHY, ETC. NOTE | |
Note | Includes bibliographical references and index. |
SUMMARY | |
Summary | Oldness: a social construct at odds with reality that constrains how we live after middle age and stifles business thinking on how to best serve a group of consumers, workers, and innovators that is growing larger and wealthier with every passing day. Over the past two decades, Joseph F. Coughlin has been busting myths about aging with groundbreaking multidisciplinary research into what older people want-not what conventional wisdom suggests they need. In The Longevity Economy, Coughlin provides the framing and insight business leaders need to serve the growing older market: a vast, diverse group of consumers representing every possible level of health and wealth, worth about $8 trillion in the United States alone and climbing. Coughlin provides deep insight into a population that consistently defies expectations: people who, through their continued personal and professional ambition, desire for experience, and a quest for self-actualization, are building a striking, unheralded vision of longer life that very few in business fully understand. His focus on women-they outnumber men, control household spending and finances, and are leading the charge toward tomorrow's creative new narrative of later life-is especially illuminating. Coughlin pinpoints the gap between myth and reality and then shows businesses how to bridge it. As the demographics of global aging transform and accelerate, it is now critical to build a new understanding of the shifting physiological, cognitive, social, family, and psychological realities of the longevity economy. |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Heading | Older consumers |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Heading | Aging |
General | Economic aspects |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Heading | Population aging |
General | Economic aspects |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Heading | Older people |
General | Social conditions |
MAIN ENTRY--PERSONAL AUTHOR | |
-- | 27308 |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
-- | 27309 |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
-- | 27310 |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
-- | 27311 |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
-- | 12268 |
Date last seen | Full call number | Barcode | Price effective from | Koha item type | Public note | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Permanent location | Current location | Shelving location | Date acquired | Source of acquisition |
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30/04/2019 | 658.8340846 CO LO | T0062177 | 01/04/2019 | REGULAR | April2019 | Dewey Decimal Classification | University of Wollongong in Dubai | University of Wollongong in Dubai | Main Collection | 01/04/2019 | KINOKUNIYA |