The product manager's desk reference / (Record no. 4075)

000 -LEADER
fixed length control field 01032cam a22003374a 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090309s2009 nyua b 001 0 eng c
LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2009277262
NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA882471
Source bnb
NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 014656161
Source Uk
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071591348
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071591346
SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn184828263
CATALOGING SOURCE
Original cataloging agency UKM
Transcribing agency UKM
Modifying agency BTCTA
-- BAKER
-- YDXCP
-- BWX
-- CDX
-- NGU
-- DAY
-- DLC
AUTHENTICATION CODE
Authentication code pcc
LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.15
Item number .H335 2009
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4/04
Edition number 22
DATE AND TIME OF LATEST TRANSACTION
control field 20170126093538.0
CONTROL NUMBER
control field 21607
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Haines, Steven.
TITLE STATEMENT
Title The product manager's desk reference /
Statement of responsibility, etc Steven Haines.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc McGraw-Hill,
Date of publication, distribution, etc c2009.
PHYSICAL DESCRIPTION
Extent xxxix, 704 p. :
Other physical details ill ;
Dimensions 25 cm.
BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 677-688) and index.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Product management
Form subdivision Handbooks, manuals, etc.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Form subdivision Handbooks, manuals, etc.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Product differentiation.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business forecasting.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element New products.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2009-07-16 AMAUK 658.404 HA PR T0036962 2017-01-26 25.19 2017-01-26 REGULAR

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