Marketing across cultures / (Record no. 4719)

000 -LEADER
fixed length control field 00955cam a2200301 a 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080904s2009 enka b 001 0 eng
LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2008038953
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273713913 (pbk.)
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273713914 (pbk.)
SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn245596472
CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency YDX
-- YDXCP
-- CDX
-- DLC
LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416
Item number .U85 2009
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/4
Edition number 22
DATE AND TIME OF LATEST TRANSACTION
control field 20170126093631.0
CONTROL NUMBER
control field 22260
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Usunier, Jean-Claude.
TITLE STATEMENT
Title Marketing across cultures /
Statement of responsibility, etc Jean-Claude Usunier, Julie Anne Lee.
EDITION STATEMENT
Edition statement 5th ed.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Harlow, Essex, England :
Name of publisher, distributor, etc Pearson Education,
Date of publication, distribution, etc 2009.
PHYSICAL DESCRIPTION
Extent xvi, 479 p. :
Other physical details ill ;
Dimensions 25 cm.
BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing
General subdivision Social aspects.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element International business enterprises
General subdivision Social aspects.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Intercultural communication.
ADDED ENTRY--PERSONAL NAME
Personal name Lee, Julie Anne.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2010-06-28 AMAUK 658.84 US MA T0039428 2017-01-26 41.69 2017-01-26 REGULAR

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