UOWD Library

Marketing management and strategy / (Record no. 5952)

000 -LEADER
fixed length control field 00746cam a22002898a 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 010706s2001 nyu b 001 0 eng
LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2001036540
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273651501
CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
AUTHENTICATION CODE
Authentication code pcc
LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .D753 2001
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 21
DATE AND TIME OF LATEST TRANSACTION
control field 20170126093810.0
CONTROL NUMBER
control field 23511
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Doyle, Peter,
Dates associated with a name 1943 June 23-2003.
TITLE STATEMENT
Title Marketing management and strategy /
Statement of responsibility, etc Peter Doyle.
EDITION STATEMENT
Edition statement 3rd ed.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc Pearson Education,
Date of publication, distribution, etc 2001.
PROJECTED PUBLICATION DATE
Projected publication date 0111
PHYSICAL DESCRIPTION
Extent p. cm.
BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
STUDY PROGRAM INFORMATION NOTE
Program name TBS981
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2005-09-21 AMAUK 2 2 658.8 DO MA T0025171 2018-05-06 2018-04-24 36.99 2017-01-26 REGULAR
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2005-09-21 AMAUK     658.8 DO MA T0025172 2017-01-26   36.99 2017-01-26 REGULAR
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2005-11-20   1   658.8 DO MA T0025503 2017-04-27 2017-04-16 0.00 2017-01-26 REGULAR

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