| 000 -LEADER |
|---|
| fixed length control field |
01126cam a2200325 a 4500 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
011228s2002 si a b 001 0 eng |
| LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2001412808 |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0130605662 |
| SOURCE OF ACQUISITION |
|---|
| Source of stock number/acquisition |
Library of Congress -- Jakarta Overseas Office |
| Terms of availability |
S[dollar]38.50 |
| CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
DLC |
| AUTHENTICATION CODE |
|---|
| Authentication code |
lcode |
| GEOGRAPHIC AREA CODE |
|---|
| Geographic area code |
a------ |
| LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HD9987.A2 |
| Item number |
L68 2002 |
| DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20170126093811.0 |
| CONTROL NUMBER |
|---|
| control field |
23514 |
| CONTROL NUMBER IDENTIFIER |
|---|
| control field |
UOWD |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Lovelock, Christopher H. |
| TITLE STATEMENT |
|---|
| Title |
Services marketing in Asia : |
| Remainder of title |
managing people, technology, and strategy / |
| Statement of responsibility, etc |
Christopher Lovelock, Jochen Wirtz, Hean Tat Keh. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Singapore ; |
| -- |
New York : |
| Name of publisher, distributor, etc |
Prentice Hall, |
| Date of publication, distribution, etc |
2002. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
xxi, 706 p. : |
| Other physical details |
ill ; |
| Dimensions |
24 cm. |
| GENERAL NOTE |
|---|
| General note |
Based on Services marketing / Christopher H. Lovelock. 4th ed. 2001. |
| BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| STUDY PROGRAM INFORMATION NOTE |
|---|
| Program name |
MARK270 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Service industries |
| Geographic subdivision |
Asia |
| General subdivision |
Marketing. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Professions |
| Geographic subdivision |
Asia |
| General subdivision |
Marketing. |
| ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Wirtz, Jochen. |
| ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Keh, Hean Tat. |
| ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Lovelock, Christopher H. |
| Title of a work |
Services marketing. |
| ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
REGULAR |