UOWD Library

Managing services marketing : (Record no. 6099)

000 -LEADER
fixed length control field 00890cam a2200289 a 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 990317s1999 txua b 001 0 eng
LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 98073895
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0030225191
CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
LIBRARY OF CONGRESS CALL NUMBER
Classification number HD9980.5
Item number .B38 1999
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 21
DATE AND TIME OF LATEST TRANSACTION
control field 20170126093822.0
CONTROL NUMBER
control field 23658
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Bateson, John E. G.
TITLE STATEMENT
Title Managing services marketing :
Remainder of title text and readings /
Statement of responsibility, etc John E.G. Bateson, K. Douglas Hoffman.
EDITION STATEMENT
Edition statement 4th ed.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Fort Worth :
Name of publisher, distributor, etc Dryden Press,
Date of publication, distribution, etc c1999.
PHYSICAL DESCRIPTION
Extent xvi, 471 p. :
Other physical details ill ;
Dimensions 29 cm.
SERIES STATEMENT
Series statement The Dryden Press series in marketing
BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
STUDY PROGRAM INFORMATION NOTE
Program name MARK938
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Service industries
General subdivision Marketing
-- Management.
ADDED ENTRY--PERSONAL NAME
Personal name Hoffman, K. Douglas.
SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title The Dryden Press series in marketing.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2006-03-12 AMAUK 1 658.8 BA MA T0026580 2018-09-24 2018-09-23 37.99 2017-01-26 REGULAR
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2006-03-12 AMAUK   658.8 BA MA T0026581 2017-01-26   37.99 2017-01-26 REGULAR

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