Cheap : (Record no. 6213)
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| LIBRARY OF CONGRESS CONTROL NUMBER | |
|---|---|
| LC control number | 2005030517 |
| INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0749445343 |
| DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Call number | 339.4/7 |
| MAIN ENTRY--PERSONAL NAME | |
| Authors | Bosshart, David. |
| TITLE STATEMENT | |
| Title | Cheap : |
| Subtitle | the real cost of the global trend for bargains, discounts & consumer choice / |
| Statement of responsibility, etc | David Bosshart. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | London ; |
| -- | Philadelphia : |
| Publisher | Kogan Page, |
| Date | 2006. |
| PHYSICAL DESCRIPTION | |
| Extent | vii, 197 p. : |
| Other Details | ill ; |
| Size | 23 cm. |
| GENERAL NOTE | |
| General note | Includes index. |
| CONTENTS | |
| Contents | 1. The Age of Cheap : why (almost) everything is getting cheaper -- Why the trend towards low-priced good is changing our lives : the link between prosperity, democracy and price orientation -- The four stages of development in customer behaviour -- The panorama of cheap -- 2. The axis of evil in the economy : Wal-Mart, China and the Internet -- The first axis : trade, Wal-Mart and the message, 'demand more for less!' -- The second axis : the manufacturers, China and the possibilities of global sourcing -- The third axis : the customer, the Internet and the global customer cartel -- Which factors are accelerating the trend? -- The dream becomes cheaper, the bulldozer rolls on -- 3. The Wal-Martization of our society : how we are all becoming Wal-Mart -- Why Wal-Mart concerns us all -- What is Wal-Martization? -- 4. The models for present-day rationalization : Aldification, McDonaldization, Starbuckification etc -- The rationalization models -- Why are these models so rational and so successful? -- 5. Faster, better, cheaper : intensified time markets drive the Age of Cheap -- Time as an economic factor -- The logic of increase (logic no. 1) -- Real markets mimic financial markets -- The neglect of personal resources : the logic of increase means higher hidden costs for the customer -- Differentiation logic (logic no. 2) : what happens when uncontrollable costs of side-effects exceed costs -- 6. No frills : on the illusions of the service economy -- 'Outsourcing to the customer" : the myths of services -- Marketing means selling goods : the myth of customer orientation -- 7. What is worth what? : prices in the Age of Cheap -- 8. The next chapter : the new normality in globalizing markets. |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Heading | Consumers' preferences. |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Heading | Discount. |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Heading | Cost. |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Heading | Marketing. |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Heading | Globalization. |
| ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | https://uowd.box.com/s/ez1do2c7j0o1qlv1r8ebdnv5ziow1jc8 |
| Public note | Location Map |
| MAIN ENTRY--PERSONAL NAME | |
| -- | 52171 |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| -- | 3528 |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| -- | 52172 |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| -- | 46863 |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| -- | 3 |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| -- | 1400 |
| Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent location | Current location | Shelving location | Date acquired | Source of acquisition | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| University of Wollongong in Dubai | University of Wollongong in Dubai | Main Collection | 2006-09-19 | AMAUK | 339.47 BO CH | T0028211 | 2017-01-26 | 9.89 | 2017-01-26 | REGULAR |