| LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2010010224 |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780789744272 (pbk.) |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0789744279 (pbk.) |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Call number |
005.36 |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Authors |
Hughes, Jeffrey F. |
| TITLE STATEMENT |
|---|
| Title |
iPhone & iPad apps marketing : |
| Subtitle |
secrets to selling your iPhone and iPad apps / |
| Statement of responsibility, etc |
Jeffrey Hughes. |
| VARYING FORM OF TITLE |
|---|
| Title proper/short title |
iPhone and iPad apps marketing |
| VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Marketing |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
Indianapolis, Ind. : |
| Publisher |
Que Pub., |
| Date |
c2010. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
xi, 294 p. : |
| Other Details |
ill ; |
| Size |
23 cm. |
| GENERAL NOTE |
|---|
| General note |
Includes index. |
| SUMMARY |
|---|
| Summary |
Offers tips on marketing iPhone and iPad applications, discussing identifying an apps unique value, building a total message, electronic word of mouth, using social media, timing marketing activities, pricing, promotions, components of a marketing plan, and other related topics. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
iPhone (Smartphone) |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
Application software. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
iPhone (Smartphone) |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
Application software. |
| ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
https://uowd.box.com/s/iz687qqqt8tvuls9tns2zzn54cm4o8us |
| Public note |
Location Map |
| MAIN ENTRY--PERSONAL NAME |
|---|
| -- |
38084 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| -- |
13862 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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| -- |
2392 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| -- |
13862 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| -- |
2392 |