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PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0074528599 |
SYSTEM CONTROL NUMBER |
System control number |
10230 |
DATE AND TIME OF LATEST TRANSACTION |
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20170126093852.0 |
CONTROL NUMBER |
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24061 |
CONTROL NUMBER IDENTIFIER |
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UOWD |
MAIN ENTRY--PERSONAL NAME |
Personal name |
Adams, Thomas J. |
TITLE STATEMENT |
Title |
Study guide to accompany Stanton, Miller and Layton fundamentals of marketing. |
EDITION STATEMENT |
Edition statement |
2nd Australian ed. |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
New York : |
Name of publisher, distributor, etc |
McGraw-Hill, |
Date of publication, distribution, etc |
1991. |
PHYSICAL DESCRIPTION |
Extent |
Book. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
Form subdivision |
Problems, exercises, etc. |
ADDED ENTRY--PERSONAL NAME |
Personal name |
Pascoe, Graham. |
ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE |
Uncontrolled related/analytical title |
Fundamentals of marketing : study guide. |
ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
REGULAR |