Marketing management : (Record no. 7419)

000 -LEADER
fixed length control field	00506cam a2200205u 4500
PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field	ta
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	010321n xx 000 0 und u
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0256226334
SYSTEM CONTROL NUMBER
System control number	12336
DATE AND TIME OF LATEST TRANSACTION
control field	20170126094002.0
CONTROL NUMBER
control field	25036
CONTROL NUMBER IDENTIFIER
control field	UOWD
MAIN ENTRY--PERSONAL NAME
Personal name	Peter, Paul J.
TITLE STATEMENT
Title	Marketing management :
Remainder of title	knowledge and skills.
EDITION STATEMENT
Edition statement	5th ed., International ed.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	Boston :
Name of publisher, distributor, etc	Irwin McGraw Hill,
Date of publication, distribution, etc	1998.
PHYSICAL DESCRIPTION
Extent	Book.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing management.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type	REGULAR

Holdings
Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Permanent Location	Current Location	Shelving location	Date acquired	Full call number	Barcode	Date last seen	Cost, replacement price	Price effective from	Koha item type
				University of Wollongong in Dubai	University of Wollongong in Dubai	MAIN	2001-03-21	658.8 PE MA	T0012336	2017-01-26	0.00	2017-01-26	REGULAR

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