Competitive marketing strategy : (Record no. 7972)

MARC details
000 -LEADER
fixed length control field 00537cam a2200205u 4500
PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field ta
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 010321n xx 000 0 und u
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 017008891X
Terms of availability AUD$80.94
SYSTEM CONTROL NUMBER
System control number 13855
DATE AND TIME OF LATEST TRANSACTION
control field 20170126094058.0
CONTROL NUMBER
control field 25628
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Brown, Linden.
TITLE STATEMENT
Title Competitive marketing strategy :
Remainder of title dynamic manoeuvring for competition.
EDITION STATEMENT
Edition statement 2nd ed.
PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Melbourne :
Name of publisher, distributor, etc. Nelson Thomson Learning,
Date of publication, distribution, etc. 1997.
PHYSICAL DESCRIPTION
Extent x, 534 p.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Date last seen Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price
28/11/2024 658.802 BR CO T0011274 73.91 26/01/2017 REGULAR   Dewey Decimal Classification       University of Wollongong in Dubai University of Wollongong in Dubai Main Collection 07/02/2002 UOW Unishop 73.91