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PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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ta |
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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020706n xx 000 0 und u |
INTERNATIONAL STANDARD BOOK NUMBER |
Terms of availability |
AUS$34.95 |
International Standard Book Number |
1740094425 |
PUBLISHER NUMBER |
Source |
Coop T45811 |
SYSTEM CONTROL NUMBER |
System control number |
12910 |
DATE AND TIME OF LATEST TRANSACTION |
control field |
20170126094321.0 |
CONTROL NUMBER |
control field |
26708 |
CONTROL NUMBER IDENTIFIER |
control field |
UOWD |
MAIN ENTRY--PERSONAL NAME |
Personal name |
Butler, Peter. |
TITLE STATEMENT |
Title |
Student learning guide and workbook to accompany Marketing, 5th ed / |
Statement of responsibility, etc |
Peter Butler and Don Bradmore. |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Frenchs Forest, N.S.W. : |
Name of publisher, distributor, etc |
Prentice Hall/Pearson Education Australia, |
Date of publication, distribution, etc |
2001. |
PHYSICAL DESCRIPTION |
Extent |
xii, 350 p. : |
Other physical details |
ill. ; |
Dimensions |
26 cm. |
STUDY PROGRAM INFORMATION NOTE |
Program name |
MARK101 |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
Geographic subdivision |
Australia |
General subdivision |
Management. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
Geographic subdivision |
New Zealand |
General subdivision |
Management. |
ADDED ENTRY--PERSONAL NAME |
Personal name |
Kotler, Philip, |
Dates associated with a name |
1931- |
ADDED ENTRY--PERSONAL NAME |
Personal name |
Bradmore, Don. |
ADDED ENTRY--PERSONAL NAME |
Personal name |
Stewart, Adam. |
ADDED ENTRY--PERSONAL NAME |
Personal name |
Brown, Linden. |
ADDED ENTRY--PERSONAL NAME |
Personal name |
Armstrong, Gary. |
ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
REGULAR |