The definitive guide to direct and interactive marketing : how to select, reach and retain the right customers /

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BookPublisher: Harlow, Essex : Financial Times/ Prentice Hall, 2003.Description: xvii, 395 p. : ill ; 25cm.ISBN: 0273675206Subject(s): Direct marketing | Interactive marketing

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Item type	Home library	Call number	Status	Date due	Barcode	Item holds
REGULAR	University of Wollongong in Dubai Main Collection	658.84 ST DE (Browse shelf)	Available		T0024942

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